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Cadbury – Maynards Candy
In order to introduce and generate excitement and trial of the new Maynards candy Skews in Quebec, Astral Mix proposed an exciting concept supported through Internet, Television, and Outdoor... |
Mitsubishi Lancer 2008
For the launch of the new 2008 Mitsubishi Lancer, the objective was to reach a very broad target, on top of Mitusbishi’s core 18-34. To maximize Lancer brand awareness, Astral Mix proposed a... |
Sol
Astral Mix used the powerful combination of radio and TV to reach Sol's objectives: Radio NRJ, MusiquePlus and Ztélé specialty TV channels.
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Volkswagen – New Beetle
Inspired by the New Beetle print campaign, showing the car as a pill in a blister pack, Astral Mix created three versions of sponsorship panels to represent the type of show they are aired... |
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Labatt Bleue – Le Chalet...
With MusiquePlus and Energie, Labatt made the St-Jean holiday last all summer long at the Chalet Bleue.
Astral Mix was invited by Labatt... |
Rogers – Ça sonne Pérusse...
Imagine 15 exclusive ringtones drawn directly form François Pérusse’s repertoire. No young adult could resist such an offer! But how to reach the consumer? By combining the... |
Poppers
The challenge? Reaching young adults where they are: outdoors, in their car, in bars, restaurants, patios and convenience stores. The solution? A contest in conjunction with the summer... |
Ministère de la santé et...
Influenza, proper use of medication, HIV & STIs, second-hand smoke, gambling addiction; all of these are important social issues that need to be addressed carefully. Different... |
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Hyundai – Accent
To successfully unveil the new Accent HB and to grab the attention of a younger market (18-34 yrs) Astral Mix pulled out all the stops: radio, television, outdoor, field operations,... |
Echo Hatchback
Toyota was launching their new Echo Hatchback. The difference between it and the classic four-door Echo was the unbelievable space available in such a small car. The agency wanted to use humour to... |
Danimals XL by Danone
The Danimal XL Tour was a talent contest inviting kids to come and perform a dance routine to the hip hop music of their choice. A micro website was... |
Tourisme Thaïlande
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